What is e-Commerce?
Electronic commerce or e-commerce is a term for any type of business, or commercial transaction, that involves the transfer of information across the Internet. It covers a range of different types of businesses, from consumer based retail sites, through auction or music sites, to business exchanges trading goods and services between corporations. It is currently one of the most important aspects of the Internet to emerge.
What do you need to have an online store and what exactly is a shopping cart?
Shopping cart software is an operating system used to allow consumers to purchase goods and or services, track customers, and tie together all aspects of ecommerce into one cohesive whole.
The next step, you need a means of accepting online payments. This usually entails obtaining a merchant account and accepting credit cards through an online payment gateway (some smaller sites stick with simpler methods of accepting payments such as PayPal).
Lastly, you need a marketing strategy for driving targeted traffic to your site and a means of enticing repeat customers. If you are new to ecommerce keep things simple- know your limitations.
At WizBang! Web Design, we can set up your online store and provide you with the software we use that you need to maintain, modify and operate your store in the future.
E-Commerce Design Process
Choose your product
Offer a product that consumers find difficult to find in malls or department stores taking shipping into consideration.
Build your store
Build your site from scratch or add ecommerce shopping cart capabilities to an existing site.
Accept payments online
Obtain a merchant account that accepts credit cards through an online payment gateway or simply use Paypal or Google Checkout.
Market your store
A marketing strategy is needed to drive targeted traffic to your site. It is important to do a lot of research, ask questions, work hard and make business decisions on facts learned from researching ecommerce.
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Acworth, GA 30102
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